Memphis, TN – Catch12, Inc. the media and business entity established by the Morants, has today announced a strategic investment in Ornn, an AI infrastructure platform that offers standardized swaps and derivatives for GPU compute markets, and provides transparency and tradability in AI compute markets.
The investment is led internally by Berry Winn (COO) and Sumair Khan (CBLO), with strategic support from, Jonathan Thomas (Director of Business Strategy), and Jnie Williams (Director of Content and Culture).
At its core, Ornn is not merely a tool. It aims to build the infrastructure to bring clarity and access to compute markets so entities, from creators to enterprises, can tap GPU compute more transparently and efficiently. For Catch12, this investment is both a strategic move and a cultural responsibility: to help its community understand and engage with AI, rather than be alienated by it.
Berry Winn frames the decision through a long-term investment lens: “From a business and strategy perspective, we believe Ornn is foundational infrastructure. We are not buying software that solves one problem. We are buying into a platform that can underpin how creators, brands, and communities access compute in the future. Being early gives us a seat at the table to help steer its growth.”
Jonathan Thomas sees this move as a natural extension of Catch12’s evolution. “Look, everything we’ve done at Catch12 is with purpose and intention,” JT stated. “We wanted to access and enable tools that will support communities and build for an everchanging world. Ornn gives us an entry point into AI infrastructure, so we can empower systems for the future. That’s how we keep moving forward.”
Nie Williams views the investment through a cultural lens. “AI’s not going anywhere, so we can either run from it or learn how to move with it,” Nie said. “A lot of folks hear ‘artificial intelligence’ and think it’s some robot takeover thing. But what it really is, it’s a new language. We just gotta make sure our people speak it. If Catch12 can help the culture see how to use AI to create, build, and win, then we’re doing what we’re supposed to do.”
The partnership places Catch12 in alignment with a powerful set of early angel of Ornn, including OpenAI, McKinsey, LangChain, Turing, Blackstone, Coinbase, Palantir, Mrecor, and Warburg Pincus. Through Ornn.trade, the platform shares its H100 Index – real-time GPU pricing data and usage trends – offering market participants a transparent benchmark in the compute space.
Berry Winn, raised in the red clay of Dalzell, South Carolina, is the founder/COO of Catch12 and a serial entrepreneur with expertise in content, marketing and negotiation. These days he might be considered an old head, but basketball still runs through his veins the same way it did when he first fell in love with the game.
