sports

He Was Already Home

Berry Winn
At some point this weekend, somebody was talking with Ja about his flight out of South Carolina and the possibility that it might be moved or delayed. His response was simple. “If I don’t get on that plane, I’m fine. I’m already home.” That probably explains this weekend better than anything I could write. Ja came back to Dalzell and Sumter County with Nike and Hibbett for several days of
Read More

Stop Building on Land You Don’t Own

Berry Winn
I’ve been doing this long enough to remember when brands were panicking because they didn’t have a MySpace strategy. In fact, we were working on brand strategies for MySpace when Facebook started taking off and suddenly everyone needed a Facebook strategy instead. Then it was Twitter. Then Instagram. Now it’s TikTok, and tomorrow it will be live selling or something we haven’t heard of yet. I’ve spent more than twenty
Read More